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BRAND & MEDIA KIT · V1.0

A little yap.
Everywhere.

A rounded bubble. A familiar voice. A little meme energy.
Everything you need to make something feel like yaps.fun.

Logos, colors, fonts, mascots & a few good starting points.
small bubble, big voiceThe yaps.fun mascot: a mint speech bubble with a little tail and a wide talking mouth. MADE TO BE HEARD
01 / THE INGREDIENTS

A voice. A name.

Our rounded speech bubble and its lowercase wordmark. Start with the full logo; use the mark when space gets small.

yaps.fun Full logo, Color
02 / THE INGREDIENTS

A brighter palette.

Cloud and Sprout lead the way. Pine keeps things clear. A touch of Lime and Sun makes room for play.

Click a swatch to copy its hex code. Use the supplied inverted logo on dark backgrounds. Download palette ↓

03 / THE INGREDIENTS

Warm words. Clear details.

An expressive headline, an easy-to-read sentence. Two fonts, each with a job to do.

THE PERSONALITYTTF ↓

Yap loud.
Earn the stocks.

Instrument Serif

Expressive headlines. Regular weight, generous scale, a little room to breathe.

THE EVERYDAY VOICETTF ↓

Make yourself
at home.0123456789

Inter

Body copy, navigation, labels, and numbers. Use tabular figures for prices and balances.

The logo lettering is supplied as vector outlines. Always use the logo files. Both fonts include their OFL license in the kit.

04 / THE INGREDIENTS

A yap for every mood.

One familiar silhouette. Six little expressions. Keep the rounded bubble, the tail, and the pine outline as you bring yaps to life.

Three speech-bubble friends in mint, lime, and sun.
BETTER TOGETHER

Bring a few friends.

The yaps trio is our community illustration. Use it for welcoming moments, headers, and stories.

05 / THE INGREDIENTS

Ready for your next post.

A profile picture, a new announcement, a moment together. Pick a starting point and make the message yours.

Replace the sample copy and partner placeholders before publishing. Keep important details away from edges and check the final crop on your chosen channel.

06 / THE INGREDIENTS

A little care goes a long way.

Keep yaps recognizable wherever it shows up. These small rules help everything feel like it belongs together.

¼ mark height
Full logo with clear space on all sides

Give it room.

Leave at least one quarter of the mark's square height around the complete logo. Keep text and other graphics outside this space.

Use the full horizontal logo at 160 px wide or larger; use the standalone mark at 24 px or larger. The simplified favicon is the only 16 px exception.

Correct logo proportionsKeep it familiar ✓
Incorrect example: stretched logoDon’t stretch it ×

Let yaps be yaps.

Use the supplied vector files. Preserve the lettering, the rounded bubble, and the little talking mouth. Do not retype the name, stretch, rotate, recolor, or add effects to the logo.

HOW WE SOUND

Playful, with a clear head.

Warm, playful, and clear. Make room for humor in community posts; keep amounts, fees, transaction states, and errors precise. Never imply guaranteed returns.

SHORT DESCRIPTION

yaps.fun is where a launch's conversation lives: say it, and see who is really talking.

THE LITTLE DETAILS

Useful icons. Soft edges.

Interface icons use a 24 × 24 grid, 1.75-unit strokes, round caps, and round joins. Keep utility icons clear and separate from decorative mascot illustrations.

Read the full guidelines · PDF ↗

Use these assets to identify or discuss yaps.fun. Keep the brand recognizable and do not imply an endorsement or partnership that has not been agreed. Included fonts retain their own licenses.

YOUR ATTENTION PAYS STOCKS

Make something yaps.

Download brand kit